Explore the meaning, etymology, and cultural significance of the phrase 'set great store by, to,' including its historical roots and contemporary relevance.
To “set great store by” is to value something highly or to regard it with significant importance. The phrase is often employed to express esteem or appreciation for a person, object, or idea.
The phrase “set great store by” finds its roots in the Middle English period, where “store” was synonymous with something precious or valuable. This usage can be traced back to the works of Geoffrey Chaucer, though the specific phraseology of “set great store by” became more prominent in later centuries. The phrase has been utilized in various forms, such as “set little or no store by,” indicating a lack of value or regard. A notable literary example is found in Laurence Sterne’s Sentimental Journey (1768), where he writes about a starling: “The bird had little or no store set by him.”
The semantic core of the phrase revolves around the concept of valuation and esteem. “Set great store by” implies a deliberate and conscious act of valuing, often reflecting deep-seated beliefs or priorities. Conversely, “set little or no store by” conveys indifference or disregard. The phrase can be applied in both tangible and intangible contexts, ranging from material possessions to abstract ideas.
In contemporary culture, “set great store by” is often used in both formal and informal discourse to express high regard or appreciation. It appears in literature, speeches, and everyday conversations, often to emphasize the importance placed on certain values, traditions, or relationships. For example, a person might “set great store by” honesty, indicating a strong personal commitment to this virtue.
The phrase’s meaning and usage can vary depending on the context. In professional settings, it may refer to valuing expertise or credentials. In social contexts, it might denote the importance of personal relationships or moral values. Literary contexts often explore the thematic implications of what characters set great store by, revealing deeper insights into their motivations and conflicts.
The phrase “set great store by” retains significant contemporary relevance, particularly in discussions about values, priorities, and cultural norms. Its durability is rated as ★★★★☆, reflecting its continued utility and resonance in both written and spoken language.
“The bird had little or no store set by him.” - Laurence Sterne, Sentimental Journey (1768)